These Jokes Are Free

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I recently contributed a small comedy bit to a video project called “Twitter: The Criterion Collection.” The finished video went up today, and it features several of my friends (and some of my favorite strangers) telling one another’s jokes.

The response has been bigger than I expected. As I’m posting this, the video has around 10,000 views, and it’s been mentioned on boingboing and Laughing Squid. Thanks to Sween and Poeks for coming up with the project and doing the heavy lifting. And to the rest of you jerkstores, well, I’m proud to know you.

Check out the video. You might like it.

I Got A Little Sad and Made Something

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I’m a fan of the iconic WWII-era British propaganda campaign, KEEP CALM AND CARRY ON, which has been commercialized in the form of prints, posters, t-shirts, bags, and practically anything else you can think of. It’s a reassuring sentiment and a clean design.

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Matt Jones — of Dopplr, among other things, and one of my favorite people to read online — took it one step further. He created a design that resonates even more powerfully with me. Don’t keep calm and carry on, GET EXCITED AND MAKE THINGS. The Get Excited design replaces the classic Keep Calm crown with one made of wrenches, nuts and a chain. It’s the ultimate reminder to get up off your ass and do something with your best ideas. Matt’s design was picked up by Mike Monteiro and Co. over at Mule Design, and became a fantastic t-shirt. Even better, they decided to donate $5 of your $20 shirt purchase to smallcanbebig.org, a site that distributes money to strategically help families in poverty or emergency situations.

As much as I love getting excited and making things, sometimes the best things we make don’t come from an excited place. Sometimes the impetus to create something meaningful comes from being a little sad. I decided there was room for excited makers and sad ones to coexist, and that maybe the more somber segment of the creative population deserved a design, too.

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Hence, GET A LITTLE SAD AND MAKE THINGS. Instead of looking staid or sturdy, this crown is weeping a little bit.

I’m making the design available as a tee through Spreadshirt, and I bought the first one myself to confirm it printed properly. Anyone who’s interested can buy one for a pretty reasonable price. If you want a discount, get in touch with me via Twitter (@strutting), and I might know a Spreadshirt code for you. Also, to acknowledge the inspirational debt I owe Matt and Mike for this one, and put a little sadness to good use, I’ll donate the commission on each shirt to Small Can Be Big.

So, grab a shirt if you’re interested, and then get right back to making things.

Webcockery and Flirting at Barcamp Seattle

I gave a little talk about webcockery at BarCamp Seattle over the weekend — “webcock,” of course, being Dean Allen‘s “naming convention for online-marketing, web-strategy, killer-startup cheerleaders/water-carriers.” Instead of tearing down webcockery directly, I tried to give a cock’s-eye view of the ideal social media marketing expert. Retweets! Hashtags! Auto-following! With these simple tools, you can ruin Twitter faster than ever before!

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The session was called “Webcockery 101: How to Leave Twitter Soooo Much Worse Than You Found It. Ugh. Jesus Christ.”

Unfortunately, there’s no video of these shenanigans. Just in case people are curious, though, I’ve uploaded a PDF of my slides. Also, thanks to Tara Hunt for posting a good play-by-play of the discussion to Twitter. It went something like this:

# Now onto Webcockery! ……I don’t know either. ;)
# “The webcock toolkit includes linking to urself relentlessly, only reading ur @ replies, following everyone back, followfridays, etc”
# “Retweeting is the webcock reach around.” LOL
# “If you don’t provide a place for people to see popular links on the internet, who will?” #webcockery
# “Only follow people who automatically follow you back.” #webcockery
# “Refer to yourself to a ‘______ ninja’ in as many profiles as possible.” #webcockery
# “You might just want to tap that star”
# .@catherinegordon ‘Webcockery’ is NOT a positive term. It means you are a douche. These are tongue in cheek.
# p.s. If ur following the #webcockery tag, it’s tongue-in-cheek. Webcockery is douchery. The ppl who are using twitter for the wrong reasons.
# In other words…DON’T BE A WEBCOCK. ;)
# He’s creating a venn diagram of where Webcockery overlaps with Douchebaggery. Nice.

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Afterward, Chris Downie, who ran a morning discussion about “social microgames,” offered $10 to anyone who would “retweet” my talk later that day. Dylan Wilbanks took him up on it and put on a version of the presentation that was as deadpan as I wish mine could have been.

On Sunday, we did a live Q&A for Am I Flirting?, the flirting blog I write with Melissa Gira. Melissa co-presented via Skype, to talk about some of the situations that led to AIF? posts and take questions from the audience. A lot of fun people showed up, and we had a great time with it (despite some problems with the patchy conference wifi). I have nothing but good things to say about doing a live version of your blog, especially if you write to a fairly narrow theme, as we do with AIF.

Why You Should Fake It

Sometimes a fake is even better than the real thing. Before Ben Folds released his latest record, Way to Normal, he spent a day in the studio producing “fake” versions of his new songs to leak to the public. Although these recordings were initially meant as a joke, a fun way to kill a day in the studio, they contain moments of brilliance that match anything on the “real” album. In an interview with Rolling Stone, Folds said that the idea of making a fake album allowed him to create in a way he wasn’t totally used to: “The word ‘fake’ came up when we started doing it and it takes all the responsibility out. You can just be free to write and let it go.”

That goes a long way toward explaining how the leaked album, made in a single day, even came close to the official release. Trying to fake being yourself might actually generate something that feels completely authentic, not burdened by reputation and assumptions. The distinction between real and fake is important during the process of creation, but its power diminishes once the art is out in the wild. If you played Lovesick Diagnostician (a fake song) and Dr. Yang (the real track) for someone who knew nothing about Ben Folds, and asked that person whether they were real songs, the question wouldn’t make any sense.

Frank Portman hit on this idea in one of my favorite novels, King Dork. Tom Henderson, the titular dork, learns the following lesson during his life as a high school outcast: “Start a band. Or go around saying you’re in a band, which is, let’s face it, pretty much the same thing. The quality of your life can only improve.” To really be in a band, you have to make music. When you just say you’re in a band, you don’t necessarily have to make anything.

If you’ve ever made up fantasy band names and album titles, a game Tom Henderson and Sam Hellerman play throughout King Dork, you know that the identity often matters more than the music. The iconography you produce under the guise of your new band can take on a life independent of any music that has been or will ever be made anywhere in the world. There’s something tantalizing about titles of songs and records no one will ever hear and posters for shows nobody will ever play.

Some fake bands, like the ones Tom and Sam create in King Dork, eventually cross over into real band territory. They rehearse, they make recordings, and they play shows. Others have no intention of getting there at all. In fact, they make a point of never engaging in any musical activity whatsoever. My friend Evan Hamilton (who, it’s worth mentioning, is in a real band) told me about The Tree Brains, a “theoretical rock” band that started online. Here’s how The Tree Brains describe themselves:

The Tree Brains are an imaginary band that anyone can be a part of. No musical ability is required to join. The band will never play anywhere because it only exists in theory. There is no initiation into the band. If you want to be in it, you’re in it. You may lay claim to any instrument or job in the band you would like.

If you decide to join the Tree Brains, you’ll be able to go around saying you’re a part of the band, and there won’t be anything made up about it.

A concept like the Tree Brains seems fun, but not particularly practical. I think it can actually be put to great artistic use, though. Creating a band, or an alternate personality, takes the pressure off in the same way Ben Folds did when he labeled his work “fake.” If you feel too close to your work, like you’re risking too much, then try acting like it’s someone else’s. Invent a character (or a band) that comes from the part of you that doesn’t self-censor, and then write, draw, build or sing from there, too. The part of Ben Folds that writes whimsical, honest, borderline inappropriate lyrics made a damned good album.